Kristoffer Lawson<p>This happens predictably: a brand creates a great product, builds a reputation for quality, durability, customer care, and, as a result, timelessness. At higher prices than the disposables, but at a level where it makes sense.</p><p>Then a corporate equity drone swoops it up and acts to squeeze more money out of it (moving production, bumping prices, cutting service / quality), forgetting what made the brand in the first place, and slowly eroding it.</p><p>E.g. <a href="https://attractive.space/tags/Rimowa" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>Rimowa</span></a>, <a href="https://attractive.space/tags/Levis" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>Levis</span></a>, <a href="https://attractive.space/tags/Burberry" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>Burberry</span></a>, <a href="https://attractive.space/tags/Barbour" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>Barbour</span></a></p>
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Kristoffer Lawson<p>Also I’ve noticed <a href="https://attractive.space/tags/Rimowa" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>Rimowa</span></a> prices have also gone sky high. The Classic checkin <a href="https://attractive.space/tags/suitcase" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>suitcase</span></a> I bought for around 500 euros is now three times the price!</p><p>Credit where due, it’s still going strong. Suitably scratched and dented. Previous <a href="https://attractive.space/tags/luggage" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>luggage</span></a> had a habit of breaking every year (at the time I travelled a lot).</p>
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